Every Channel.
One Conversation View.
SMS, email, WhatsApp, Facebook Messenger and Instagram DMs all in one shared inbox, so your team never misses a message or loses a conversation between apps.
Available via North Labs Flow
The unified inbox is a core part of North Labs Flow, our all-in-one communication platform. It comes alongside AI chat agents, follow-up sequences, CRM and reputation management, all in one subscription.
All Your Conversations, One Place
Stop checking five different apps.
When your customer messages come in across SMS, WhatsApp, Facebook, Instagram and email, your team ends up jumping between apps and missing things. The unified inbox brings every channel into one view, so the full picture of your customer communication is visible in one place, without any app switching.
- SMS, email, WhatsApp Business, Facebook Messenger and Instagram DMs
- Real-time: new messages appear as they arrive, across all channels
- Search and filter across every conversation and every channel
Unified inbox view
Sarah M.
2 mins agoIs the quote still available?
Tom H.
14 mins agoCan you do Thursday morning?
J&J Roofing
1 hour agoRe: Commercial quote request
Kirsty B.
3 hours agoSaw your ad, wanted to ask...
Mark P.
YesterdayHi, do you cover the Newcastle area?
All channels. One view.
The whole team on the same page.
The inbox is not just for one person. Your whole team can log in, see what is happening, take ownership of conversations and collaborate internally without the customer ever seeing the backstage. No more 'did you reply to that one?' No more double replies. No more conversations falling through the cracks when someone is off.
- Shared visibility: the whole team sees the same conversations
- Assign conversations to specific team members
- Internal notes on threads, invisible to the customer
How your team shares the inbox
Shared team inbox
Every team member sees every conversation
Assigned conversations
Route specific threads to specific people
Internal notes
Team comments on a conversation, invisible to the customer
Works on desktop and mobile, wherever your team is
Live and Running Within Days
Connect Your Channels
We connect your SMS number, email, WhatsApp Business account and social messaging channels to the unified inbox during setup.
Set Up Team Access
We create accounts for everyone who needs access, configure conversation assignments and set up any routing rules for your team.
Train Your Team
We walk your team through the inbox so everyone is comfortable managing conversations from day one. Simple and fast to learn.
Go Live
Everything routes through the unified inbox from launch. No more switching between apps. No more missed messages.
Questions We Get Asked
SMS, email, WhatsApp Business, Facebook Messenger and Instagram DMs are all supported. All of them appear in the same unified view, so your team never has to log into separate apps to check what came in. If you have a channel not listed here, ask on the discovery call and we will confirm whether it is supported.
Yes. The inbox is designed for teams. Every member sees the same conversations, conversations can be assigned to specific people and internal notes can be left on a thread that the customer never sees. You can also set up routing rules so certain types of enquiry go to the right team member automatically.
It can work either way, depending on your preference. Some businesses route all inbound enquiries through the unified inbox and use it as their primary customer communication hub. Others connect specific inboxes, such as an enquiries@ address, while keeping their personal email separate. We set it up to match how your team actually wants to work.
The unified inbox is about the conversation experience: the day-to-day view of all your customer messages in one place, across every channel. CRM integration is about what sits behind the conversation: contact records, conversation history, notes and the logic for routing enquiries to the right team member based on contact data. Both work together, and both are part of North Labs Flow, but they serve different functions. The inbox is where you talk to customers; the CRM is where you know everything about them.
Ready to manage everything in one place?
Book a free discovery call. We will show you the inbox live, walk you through how your channels connect and confirm whether it is the right fit for how your team works.